![]() ![]() That also means gender-neutral colours and “no flowers at the front.” “About 15 per cent of our clients identify as male, and we have made it our mission to be an inclusive, safe, unisex space where everyone is comfortable,” she says. This year, Fuzz officially went gender neutral, with services described according to anatomy, not gender identity, and staff trained on sensitive communication. The “trend” is now, well and truly: You do you. For all the times I’ve written stories on the theme “the bush is back,” I’ve had to eat my words when the pendulum swings back to smooth. Roberts addressed it years later, saying she had no agenda, she was simply being herself. Remember the fuss around Julia Roberts showing underarm hair on the red carpet? The year was 1999 and she was promoting “Notting Hill.” Pundits (probably including me) took it as a political statement. That’s in line with the body hair positivity movement, which has now fully taken hold. ![]() “Some people leave their armpit hair to grow out but shave their lower legs, some do just a Zillian, some take everything off everywhere.” Today, even booking a Brazilian doesn’t necessarily mean going completely hairless: “People customize the look.”įrampton promises “zero judgment” from staff about how much body hair you want left or removed and from where. “We encourage you to wax however you are most comfortable,” she adds. “The thing is that today people wax for themselves, not according to what their partner might prefer.” That’s why the gimmicky trends and ornamentation of the pubic area are a thing of the past. The answer is quite simple, though it will not provide the instant clarity of a definitive trend: “Everything goes,” says Frampton. But it seems to me that your question, Hirsute, is really about social expectations around body hair today and, yes, it’s a subject made all the more pressing when most of us had to give up outsourced grooming for large chunks of the past couple years. The Brazilian is still the most popular service at Fuzz (though it’s now known there as the “Zillian”). Fuzz now has 16 locations across the country another cross-country chain, Waxon, which also launched in 2012, now has eight locations and Vancouver-based Foxy Box recently opened its first Toronto salon. I first interviewed Frampton when Fuzz opened in 2012 - it was one of the first wax bars to open here in Canada and the sector has grown steadily since. Then came the vajacial, which Jessie Frampton, co-founder of Fuzz Wax Bar, says is still a thing (more on that later). Soon after, “Sex and the City” blasted the news northward, where the Brazilian was, at the time, a service that was hard to come by.Ĭut to 2004 and the trend for shaving bonsai-type designs into pubic hair: Car logos! Christmas trees! Initials! Then on to 2012’s craze for vajazzling, which involved glitter decals near intimate areas. ![]() The seven Brazilian sisters - all with names starting with the letter J - brought the Ipanema Beach concept of “all off down there” to North America. Sisters salon opened its doors in New York City. I wrote my first story on Brazilian waxes circa 1996, not long after the J. I’ve been a reporter on this beat since the mid-’90s, so no question about body-hair trends could shock me. If it is not too shocking, I’m specifically asking about whether the Brazilian wax is still a thing. Can we please talk about body hair? I dropped my grooming routine over the past two years, and I’m wondering what people are doing now regarding waxing.
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